Want more proof that Tuesday's Apple event is a big deal? Even Apple is getting in on the fun.
For the first time, the company has rolled out a Pinterest-style social hub to accompany its live stream page at Apple.com/live.
In addition to the live stream, Apple will be publishing photos, behind-the-scenes tidbits, play-by-play commentary and real-time reactions from attendees and the web. (Even the live stream itself is a rarity for an iPhone event.)
Plus, Apple is getting social. The notoriously closed-off company has added share buttons to each tidbit on the page to allow easy posting to Facebook, Tumblr, Pinterest and Twitter, all under the hashtag #AppleLive.
Apple with its own hashtag? Times really are changing. And we like it!
Apple’s live stream appears to be experiencing technical issues, making it difficult for some users to watch the video. For live updates from Cupertino, check Mashable’s live blog. We’ll update this post as we get more details.
Apple is hosting what's expected to be its biggest launch event in recent memory. Unlike previous iPhone debuts, Tuesday's launch will be held at the Flint Center in Cupertino, California — the same site where Steve Jobs first unveiled the Mac personal computer.
All signs suggest the Cupertino-based company will unveil two new larger iPhones. We also expect Apple to take the wrappings off its long-rumored iWatch.
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Those who don't want to miss a second of the CEO Tim Cook's announcements can live stream the entire the event here, beginning at 10 a.m. PT.
As with previous live streams, Apple is limiting its video stream to users running Safari (version 5.1.10 or later) on Mac OS X (10.6.8 or later) or iOS (6.0 or later) and those with a third-generation Apple TV (running software 6.2 or later).
But if you don't have a supported browser or device, an easy workaround for watching the live stream in other browsers, including Firefox and Chrome, is changing your browser's user agent settings. This essentially tricks websites into thinking you're using a different browser.
SEE ALSO: Apple's Big Event: What to Expect Today
The easiest way to do this is by installing a browser extension, like User Agent Switcher for Chrome, which allows you to easily "switch" to Safari, enabling you to view the live stream without leaving Chrome. (You can also change your user agent settings in Chrome manually, with these steps.)
Similarly, Firefox users can use this User Agent Switcher add-on.
With so many big announcements expected, be sure to get your live streaming setup ready well before the 10 a.m. PT start time. Mashable is also reporting live from Cupertino so check our liveblog for real-time updates and analysis from the Flint Center.